Welcomemat Services, a loyalty program that specializes in helping local businesses turn new movers into loyal customers, announced their national franchise growth plans at the annual Franchise Expo South in Miami that took place January 14 – 16, 2011.
With 12 company owned locations operating successfully across the Southeast, Welcomemat Services plans to add 15 franchise operations throughout the United States in 2011 and over 200 in the next five years.
“The Franchise Expo South was the perfect place to explore viable business investments and speak with franchising experts about becoming your own boss and controlling your destiny. Franchising offers a successful model to own your own business, even in recessionary times,” said Brian Mattingly, noting the business is home based with a low investment fee. “With our proven economic model and the ability to provide stability during the current economic downturn, Welcomemat Services is an ideal franchise business opportunity for sales savvy individuals looking to succeed within a growing company.”
According to Bloomberg, the local advertising market in the United States is expected to reach nearly $133 billion in 2011. By focusing on a segment of the population that is highly likely to become loyal, Welcomemat Services is helping businesses grow profits by adding more long-term customers.
The Welcomemat™ loyalty program delivers a printed package of sophisticated invitations to a unique group of new movers in an area each month. Welcomemat Services is the first and only loyalty marketing platform designed for local businesses to employ proprietary technology that enables new mover information to be bar-coded into every invitation. The barcode information not only allows small businesses the ability to track response of their marketing dollars, but also gives them insight into the moving population in their area.
With recent mention of large corporate buyouts and initial public offerings in the local marketing space, Welcomemat Services has created a unique business ownership opportunity for sales-savvy individuals. With a proven business model, large client base and unmatched innovation and sophistication, Welcomemat Services has positioned itself to offer these individuals a chance to own an exclusive territory and piece of an exciting up-and-coming brand.
The average cost to purchase a Welcomemat Services home-based franchise territory ranges from $49,900 to $77,050, which includes a franchise fee of $35,000.
For more information please contact Brian Mattingly at 404-841-2226 or visit http://www.welcomematfranchising.com .
About Welcomemat Services
Founded in 2003 by a team of experienced sales and software professionals, Welcomemat Services provides local businesses access to new loyal customers in their local communities through a combined digital and print marketing program. Unique in the estimated $133 billion local advertising market, Welcomemat Services uses specialized, patent-pending technology to store and log customer demographics for use by the local companies it supports. Welcomemat Services has 12 company owned units and began franchising in Q4 of 2010.