The Press Release Resource

A programme aimed at persuading expatriate graduates to return home could lead to dozens of new higher-wage businesses in the eastern cross-border area.

Launched in Newry today by the Southern Regional College (www.src.ac.uk) engaging with Dundalk Institute of Technology (www.dkit.ie) IQ360 Cross-Border Brain Gain also seeks to encourage internationally mobile entrepreneurs and locally-based ‘would-be’ entrepreneurs in knowledge-based sectors who commute daily to Belfast or Dublin to set up businesses in the expanding cross-border “corridor.”

The campaign is being kick-started by an intense cross-border marketing and advertising campaign and a powerful internet site which will showcase the help available online and face-to-face in Newry and Dundalk.