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Leading Software Developer Recognized for Technology and Innovative Pro-Rata Channel Model to Maximize Partner Profit Margins

TORONTO – Asigra Inc., a leading cloud backup and recovery software provider since 1986, today announced that it has been named a 2010 Company to Watch by Computer Dealer News (CDN). Each year, CDN’s editorial team scouts out the best up-and-coming vendors and solution providers in the Canadian marketplace and Asigra has been recognized for cloud backup technology innovation, market success and an industry-leading channel program that supports fast and profitable growth for VARs and MSPs.

“Asigra demonstrated its commitment to the channel with a significantly enhanced solution provider program. Additionally, CDN believes Asigra made great strides in the data protection space in 2009 and with a sound channel strategy in place the Toronto-based company will be one to watch out for in 2010,” said Paolo Del Nibletto, Editor, CDN-Computer Dealer News, Canada’s No. 1 IT channel publication and Web site.

Asigra Cloud Backup™ addresses critical customer requirements for backup and recovery and allows VARs and MSPs to deliver a much more competitive solution. The advanced cloud backup platform has superior deployment flexibility, allowing it to be installed in the MSP datacenter for public cloud service delivery, as a private cloud at the customer site or a hybrid of the two models. Asigra also provides its partners with access to the Asigra Federation which consists of more than 500 VARs and service providers worldwide, for inter-network services selling and reselling.

As a way of demonstrating its commitment to all partners—regardless of the partner’s size—Asigra’s pro-rata incentive program allows all Asigra partners to receive the same margins, incentives and benefits, based on growth, contributions and success, that are relative to the size of the partner’s organization. Unlike traditional partner programs which are typically skewed to benefit only a vendor’s largest partners, Asigra’s partner program is designed to level the playing field by making benefits based on partners’ pro-rata contributions regardless of size. This allows partners of any size to achieve top benefits based on pro-rata contributions related to revenue growth; prospective sales opportunities; technical expertise, and Asigra “brand ambassadorship” to promote awareness in the partner’s own community.

Recognition by CDN is the latest in a growing list of accolades for Asigra, which was recently listed by IDC as one of 10 Canadian Cloud Computing Companies to Watch; a Top 100 Cloud Computing Vendor for 2010 by Computer Reseller News (CRN); Channel Vendor of the Year by Business Solutions Magazine, Product of the Year Finalist in 2009 by Storage Magazine and a Top 20 product at VMworld in September, 2009.

“CDN’s recognition is further validation of our software technology which has made a significant impact in the computer industry over the last year as the company exceeded its 100,000 site deployment milestone,” said Eran Farajun, Executive Vice President, Asigra. “It also highlights the value of our channel strategy and ability to execute effectively with innovative programs and incentives to ensure our partners grow alongside us.”

More information about CDN Products to Watch can be found on the CDN website: computerdealernews.com.

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Follow Asigra on Twitter at: twitter.com/asigra

Resources

• Becoming an Asigra Partner – Introducing the Hybrid Partner Program

• The Case for Managed Backup Services

• Thinking of Managed Backup Services? The Case for MSP and VAR Alignment

• Why Cloud Backup/Recovery WILL be Your Data Protection

• Enterprise Strategy Group (ESG) Field Audit Report: Asigra

• Product Advisor: Interactive Tool for Configuring Asigra in Your Environment

About CDN

Established in 1985 to serve the information needs of Canadian system integrators, computer resellers, solution providers, retailers, ISVs, SIs and VARs. Features focus on the latest technology and take an in-depth look at business issues of interest to resellers. Provides company and industry news stories and profiles which cover strategies, contracts, personnel moves and channel developments. Case studies and market studies backed by research from leading Canadian research firms are also included, along with vendor and reseller profiles. Feature topics include software development, LANs and technology overviews.

About Asigra

Leading organizations reduce costs by applying cloud computing to backup and recovery with efficient, cost-effective and transformational solutions from Asigra. Customers consistently redirect savings derived from Asigra’s approach to projects of higher strategic and personal value, many of which have been on-hold for a year or more. The positive business outcomes made possible from a low-touch, agentless architecture deliver enormous value with little up-front investment. The company and its products have been widely acclaimed by leading partners such as CDW, HP and SunGard as well as renowned Global 2000 enterprises. Asigra is headquartered in Toronto, Canada, with offices globally. For more information, visit RecoverYourCool.com.

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