New York City Metro: Harriet Shugarman, Founder and Executive Director of ClimateMama.com and Sabrina Cowden, Program Director of The Climate Project (TCP), will be featured on Lifetime TV’s popular morning show, The Balancing Act on Thursday, February 17th 7-8am (ET/PT). In 2007, Shugarman was trained to deliver an updated version of the slide show featured in An Inconvenient Truth, a presentation that has now been viewed by an audience of 7.3 million people. Its purpose is to educate the public about the harmful effects of global warming and create positive change through this knowledge. Shugarman credits TCP for inspiring her to create and launch www.ClimateMama.com.
ClimateMama.com regularly features stories about ordinary people, “Climate Mamas and Papas” doing extraordinary things and making a difference in the fight against climate change. The website and blog provides FACTS on climate change, steps individuals and families can take to lower their own carbon footprint and help them do their part to make our planet a more sustainable home. This month, ClimateMama looks at plastics, a product pervasive in our lives but only introduced on a wide scale in the 1950’s. Plastics are made primarily from fossil fuels, the number one source of human caused greenhouse gases that are accelerating global climate change. ClimateMama helps us look at ways of reducing our dependence on this ubiquitous product, while concluding that eliminating plastics completely from our lives – is next to impossible!
ClimateMama also helps families identifies products and services that can lower their carbon footprint and help them make more sustainable living choices. The site points out trusted and tested information sources that connect individuals to organizations and resources that will inspire and empower them to make educated choices for change. The Climate Mama blog brings attention to newsworthy and interesting facts, stories and information on climate change and the environment from the world over.
“Having Sabrina Cowden and Harriet Shugarman on ‘The Balancing Act’ has brought yet another great solution to women, one that will have a real impact, and help them balance their lives. This is the essence of solutions-based programming, and we are proud that we could bring this information to our viewers” says Doug Campbell, Founder and Executive VP of Programming for The Balancing Act.
For more information visit: www.climatemama.com
About Harriet Shugarman: Climate Mama Executive Director and Founder, Harriet Shugarman, has worked on environmental issues for many years. As a representative of the International Monetary Fund at the United Nations, Harriet worked on the first UN Earth Summit in 1992 and on many subsequent environmental and sustainable development global conferences and committees. In 2007 Harriet was chosen from thousands of individual around the world to train directly with Nobel Prize Winner Al Gore, as a Climate Messenger for The Climate Project a program of the Alliance for Climate Protection. Harriet chairs several environmental based community organizations and advices national organizations on sustainable policies and practices.
About The Balancing Act: TBA airs on Lifetime Television – TBA is America’s premier morning show that’s about women, for women, and trusted by women. Celebrating life and all there is to accomplish, TBA inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives.
Contact: Press@climatemama.com, 201 906 2675